Press Release: Positive outcome for Black Friday 2024
29 November 2024
Feedback reported to the Malta Chamber of SMEs on Black Friday results indicates mixed outcomes....
English Version
GRTU Survey confirms that Black Friday was the best day for Retail Shops – A record day for sales
A survey conducted by GRTU with Retail shop and outlet owners, businesses has confirmed what a big success this year’s Black Friday was with 85% saying sales were stronger over Black Friday of last year and any other shopping day. The survey was conducted represents the feedback recieved from over 150 shops and outlets.
From the survey conducted, 17% of the respondents to participate in the Black Friday activity for the fist time this year. The survey also notes that 25% of those that did not participate are either seriously considering or surely participating next year.
GRTU CEO Abigail Mamo notes “From our survey results we can confirm that there was an increase in sales of around 25% on average over last year’s Black Friday”
GRTU’s survey shows that their offers varied between 15% and 70% off with some even included special gifts and buy-one-get-one free offers. Furthermore, 76% of respondents also extended their offers to Saturday.
GRTU CEO Abigial Mamo notes that “58% of respondents have extended their normal shopping hours by opening early, closing later and staying open throughout the day, in order to offer a better service for customers”
GRTU will continue to closely monitor this years’ responses in detail in order to ensure that next years’ Black Friday will be better in order to further benefit Maltese consumers” – concludes Abigail Mamo.
This is a result of good preparation and a greater interest from consumers. Survey results can be viewed by accessing the following link: http://www.grtu.eu/images/newstring/2008/Black-Friday—Pie-Charts.pdf
For further information and details kindly contact GRTU CEO Ms Abigail Mamo directly on 99874922.
Maltese Version
L-ISTĦARRIĠ TAL-GRTU JIKKONFERMA LI BLACK FRIDAY KIENET L-AQWA ĠURNATA GĦAN NEGOZJU – ĠURNATA TA’ BEJGĦ REKORD
Fl-istħarriġ mill-GRTU mas-sidien tal-ħwienet, 85% tas-sidien jgħidu li l-Black Friday ta’ din is-sena kienet aħjar minn tas-sena l-oħra. L-istħarriġ jirrappreżenta l-veduti ta’ l fuq minn 150 negozju u ħanut.
Mill-istħarriġ joħroġ wkoll li l-ħwienet li pparteċipaw fi Black Friday żdiedu bi 17%. Fl-istħarriġ joħroġ li 25% ta’ dawk li ma pparteċipawx din is-sena qed jikkunsidraw li jipparteċipaw is-sena d-dieħla.
Is-‘survey’ tal-GRTU juri li l-offerti jvarjaw bejn 15% u 70% b’xi wħud jinkludu offerti speċjali oħra. 76% tal-bejjiegħa wkoll ikkonfermaw li estendew l-offerti tagħhom għa matul il-jum tas-Sibt.
Is-CEO tal-GRTU tinnota li “58% ta’ min irrisponda wkoll ikkonferma li estenda l-ħinijet tal-ftuħ billi fetħu aktar kmieni, għalqu tard u baqgħu miftuħin matul il-ġurnata kollha. Dan biex ikomplu jkunu ta’ servizz għal konsumaturi.”
Dwar dan l-istħarriġ Abigail Mamo tgħid, “Minn dan l-istħarriġ huwa ċar li n-neogzju żdied b’25% fuq is-sena l-oħra.”
“IL-GRTU beħsiebha tkompli tevalwa l-andament ta’ din is-sena fid-dettall u tassigura li Black Friday tas-sena d-dieħla jkun aħjar għall-klijenti Maltin,” itemm tgħid is-CEO Abigail Mamo.
Dan hu r-riżultat ta’ preparazzjoni tajba kif ukoll aktar interess min- naħa tal-konsumatur. Ir-Rizultat ta’ dan is-survey jista’ jigi accessat minn dan il-link: http://www.grtu.eu/images/newstring/2008/Black-Friday—Pie-Charts.pdf
Għal aktar informazzjoni u dettalji kkuntattjaw lil Ms. Abigail Mamo fuq 99874922.
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